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We have been providing investor and advisor services since 2003. The service history of our key professionals started in the 1970's.
1976 to Present
Our key professionals have worked with investors and financial professionals for more than 30 years
2000 to 2003
We conducted extensive investor and advisor research for Who's Watching Your Money? The 17 Paladin Principles for Selecting a Financial Advisor
- Our research focused on ways investors found, screened, evaluated, and selected financial advisors
- The book was authored by a company co-founder and published by John Wiley & Sons (December, 2003; ISBN 0471476994)
April, 2004
We launched our first website (www.PaladinRegistry.com)
- A free education website for investors who used the services of financial planners and advisors
- Initial content was based on Who's Watching Your Money?
October, 2004
We added a Registry of 300 pre-screened financial professionals
- Advisors had to qualify to be profiled in the Registry
- We limited Registry admission to five star rated advisors
- We matched investors to members of the Registry
- We maintained online documentation for each advisor
- We provided credentials and marketing tools to members
October, 2008
We launched www.FindFinancialAdvisors.com (Directory). Financial professionals and firms advertise their services and products in the Directory
- Investors conduct their own searches (Self Search™)
- Or, we conduct the searches for them (Assisted Search™)
April, 2009
We launched www.InvestorWatchdog.com. This blog site focused on ethical issues that impact the financial services industry
- Investors learn how to avoid investment schemes and scams
- Site sponsors include FindFinancialAdvisors.com and PaladinRegistry.com
July, 2009
We launched www.PaladinRegistry.org, www.theFinancial.org, and www.theInvestment.org.
- The Registry.org educates investors about financial professionals
- The other .orgs are part of a Paladin publishing service for investment articles that are authored by members of the Registry
- Site sponsors include FindFinancialAdvisors.com and PaladinRegistry.com
Our Independence
We are an independent company that provides objective services to investors:
- FindFinancialAdvisors.com is owned by Paladin Internet Properties, Inc. (Paladin)
- All Paladin services are free to investors
- Paladin is an information services company - not a financial services company
- Paladin is owned by professionals who are active in its business
- No financial professional or firm has an equity interest in Paladin
- No financial professional is employed by, licensed by, or affiliated with Paladin
- Paladin is not licensed to sell any investment or insurance products
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